supplementary notes

for my benefit

Thursday, December 11, 2008

⇒ campaign monitor


google zeitgeist
Campaign Monitor forums as a place to find work
Campaign Monitor forums as a place to find work
Getting through the Postini filter
Emails and web applications
the pearls: So some quick tips on application driven emails:



  • Make the email as useful as possible: Can you get enough into the email so that reading it is enough, and no click is needed?

  • Make your links as specific as possible: If you do need a link, make sure that the one click gets your reader right to where they need to be.

  • Simplify as much as possible: Pull out unnecessary elements from your email. That may mean less design elements, shorter sentences or less copy.



Campaign monitor gallery
Australian research shows email still dominates
Quick tip: Know your anti-spam laws
Smarter newsletters with targeted content
Jakob Nielsen: “Email is a user interface”
API

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